timeTo to put an end to sexual harassment

a red line moves around the interior walls of an office. Text on screen says "don't let sexual harassment return to our offices"
TimeTo launch event

timeTo was launched in 2018, a unique and not-for-profit collaboration between the Advertising Association, NABS and WACL (also backed by ISBA and the IPA) to end sexual harassment in the advertising and marketing industry.

Since then, we have carried out several pieces of industry wide research and groups to inform our thinking. We have created a Code of Conduct which now has over 300 businesses signed up as timeTo endorsers, launched a toolkit, run two major advertising campaigns and developed excellent training to give practical guidance and language on what is, and isn’t, sexual harassment – this is now essential to maintain endorser status. We have also established a progress metric through inclusion in the AA’s All In Census.
Sexual harassment is still happening in our industry today on our watch. To find out how you can help timeTo and drive much needed change, please visit timeTo.

Explore more

Tackling sexual harassment must be part of post-Covid back to work strategy

Lockdown only pressed pause on the problem, writes Kerry Glazer, timeTo steerco committee member, in Campaign. 

It’s #timeTo end all forms of sexual harassment

A powerful piece by Jonathan Palmer of Outvertising for The Drum. Together we can drive change by being active allies: it’s #timeTo end all forms of sexual harassment in our industry.

A male ally speaks up

‘This work is too vital to ignore any longer. I’m a male ally, are you?’ Paul Wells of NABS writes for Campaign on active male allyship as an urgently needed key to change.

#timeTo get trained

Writing in Mediatel News, Jan Gooding makes the case for why training is so essential to stamping out sexual harassment in our industries. ‘The #timeTo campaign asks us, “Where do you draw the line?” I don’t think enough of us know the answer. The training makes sure you do.’

Call time on Xmas party sleaze

Parties are high risk environments for sexual harassment, which is why timeTo is urging adland to report Christmas party sleaze

Stamping out sexual harassment as we return to the office

NABS CEO and timeTo steerco member, Diana TIckell, explains what timeTo and NABS are doing to combat sexual harassment.

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